Raw ROCKS!

In the entire history of our planet, no other living organism has learned to make fire and cook it's food except humans.

"Cooking is certainly unique to humans. There's no other species that does it. There's obvious reasons for that because we're the only ones that can make fire which is a pre-requisite."

- Robert Foley, Professor of Human Evolution at the Leverhulme Centre for Human Evolutionary Studies, Cambridge. Common Ancestry Of Carnivores. Cats and Dogs evolved from the order Carnivora and as with all carnivores, have similiar Physiology and Anatomy for the consumption of Raw Meats.


Dogs evolved from the Carnivora order and as with all carnivores, have similar physiology and anatomy that is evolved for the consumption of raw meat. 

·       Their teeth and jaws are designed for ripping and gnawing, not side to side like in herbivores and omnivores 

·       Dogs do not produce salivary amylase and cellulase enzymes used to break down carbohydrates and plant fibre

·       The digestive tract of dogs is short and highly acidic (pH 1 to 2), intended to quickly and safely digest raw meat


Raw is as nature intended for dogs. And for good reason.

Heat above 37°C destroys enzymes, the essence of life in foods. This temperature also denatures proteins, fats and nutrients essential for health, vitality and wellbeing. 
  

A protein-based diet is as nature intended for dogs. They are designed for it.

Their bodies are made to digest and use quality raw fats for energy. Not carbohydrates.


Raw Rawr mimics nature with all-natural species-appropriate ingredients. All our ingredients are from quality sources and derived from animals deemed fit for human consumption. Raw Rawr is free of additives, preservatives and artificial ingredients; and it is 100% raw.

RAW RAWR

Combines the best of both worlds - the benefits of raw feeding with the convenience of an easy-to-store, easy-to-use product that can be feed to all dogs, from puppies to seniors.

Benefits of a Rawr Diet

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Advantages of Raw Rawr include:

•      The reduction/elimination grain-, soy- and other additive-related allergies

•      Reduced susceptibility to degenerative diseases such as cancer and diabetes 

•      Excellent muscle definition producing a fitter, leaner appearance 

•      Greater energy and alertness 

•      The reduction of hyperactivity 

•      Easy and effective weight control 

•      Healthy skin and lustrous coat 

•      Enhanced oral health including clean teeth and fresh breath (especially if raw bones are supplemented as a regular part of the diet) 

•      Small, firm stools which don’t have a strong smell, and which dry and crumble to dust quickly